With so many modes of reaching prospects, it take extra incentive to receive back a positive reply. Using direct mail, you will receive tips to motivate and inspire prospects into reaching the highest level response. Though these direct mail response tips are directed towards insurance marketers, by changing words, aggressive agents would also greatly benefit.
Some of the suggestion tips below will work as headlines or sub-headlines; others could appear on the address side of your oversize postcard. In addition are included some incentives for responding quickly. These are all factors your insurance direct mail response postcard must have to zap any competitive offers from any other source.
1. Pry open your eyeballs with the introduction of our new _____ product.
2. New territory expansion creates the immediate need for 6 Major Medical Managing General Agents.
3. Based on careful research by our mailing list advisor, you have the experience and sales ability we consider as vital as a leading contender for this new position.
4. Great Opportunities are rare, this one is dazzling.
5. Just for calling us, the first 23 people will receive their Free choice of 3 different motivational books.
6. XYZ Marketing, a pioneer in providing long-term care, is searching among LTC brokers for the best of the best.
7. Please remember that all phone responses for this fantastic chance to break the bank are considered ahead of all email replies.
8. We just eliminated 25 non-producers. In turn, we are looking for 3 producing brokers we will pay 95% commission to fill the slots.
9. P.S. Even though we will be adding new exclusive brokers to additional regions soon, only 5 openings remain in your area.
10. Life begins tomorrow. That is how quick you can start selling this just released ______ life plan.
11. As a Managing General Agent for us you will remain Independent!
12. Ask for me personally, Franklin Monny, Executive Recruiting Director, at 999-999-9999, extension 9.
13. Out of 1,600 life insurance brokers in New Hampshire, our message is going to the 500 best. Congratulations. We work strictly with winners.
14. As our needs are for immediate fulfillment, we are limiting this offer to the first 50 qualified universal life brokers.
15. No, we do not offer luxury cruises or trips to exotic islands. We do offer easy to sell products that will give you time to take your own vacation.
16. Our risk, your gain. As we feel you have the requirements we seek here is your special offer. Upon contracting, we will invest in providing you with 10 top leads at no cost to you.
17. Many insurance marketing firms treat you like a number. The only number we have reserved for you is #1. All our writing brokers are #1.
18. Sure it is true, you may find a term life policy almost as good. Nevertheless, will you receive 100% commissions?
19. Some of our brokers earn over $100,000 yearly. However, MOST do not. Our plans and payouts can certainly increase your income 25% within the next 12 months.
20. Major Medical insurance was introduced in the late 1950's. We were born around 25 years later and carry the most modern policies for you.
21. Can you dial 1-800-888-8888? Good, do it right now, and have a live operator connect you direct to our brokerage department experts. Get action and results.