燭here are many pieces of information, vital information, that an annuity salesperson should know before they buy annuity leads online. 營 have had several negative experiences with online lead providers before I learned the things I am about to discuss. 營 have since then, narrowed my lead provider down to just one and I have finally mastered the most crucial aspect of annuity selling, LEADS! 燜ollow these steps to pick the right online provider and your business could triple, mine did.
1. Type of Lead - There are 2 types of leads that are readily available for purchase online. 燫aw leads and qualified leads. 燫aw leads are very inexpensive, often less than $1.00. 燭hese are just names on a list that have shown no interest in annuities, they just simply meet the target market requirements. 燬tay away from providers that offer raw leads. 燪ualified leads are people who have filled out a form online and showed interest in you and the service that you provide, annuities. 燪ualified leads are generally around $50 and they are well worth the money.
2. 燭imes the Lead was Sold - Most lead providers sell leads multiple times. 燭his is a no brainer, if a salesperson has already bought a lead, the lead failed, and they returned that lead, do you really want to buy it? 燦O! 燨nly buy leads that can only be sold once, that way you are not wading through a pool of washed up leads.
3. 燫eturn Policy - You want to buy leads from a provider with NO RETURN policy. 燬imilar to the reason in number 2. 燗lso, this shows that the provider is confident in their leads.
Use these tips when choosing your online lead provider. 營 wish you the same luck that I have had!